I will like to know the recipe for my awesome cake

Conicelli Honda October fest is a brief but captivating commercial on television, face book, YouTube, and the company’s website (ConicelliHonda.com) especially for new graduates,
young people and perhaps, all those who often, want to change their garage for something new. It is pretty successful as an advertisement but the arguments need to be strengthened.
This Advertisement created by Conicelli Honda is brief, simple, focused and attention-grabbing. It starts off by briefly presenting a gentle middle-aged man who, with a propelling voice, announces the Honda October fest and behind the screen continues to give details about the event while the Honda cars he is advertizing cruise along the highway. The background is a far-stretched landscapes with high and low mountains that later change into a beautiful green-pasture background. The commercial focuses on different payment plan options available
to prospective buyers and excitedly shares that $109.00 a month for the new car is an “awesome payment”(Conicelli Honda). It ends with the man reappearing, this time with greater energy, to consolidate his claim that Conicelli Honda is a “nice place to do business”(Conicelli Honda). Both text and spoken words are concurrently used in this visual to maintain the attention of the audience. Throughout the month of October, the commercial gives the impression that savings on the new car is limited to the October event. Then November arrives, everything in
the commercial still remains the same except that the October event changes to “November to December event”.
While the low and high mountains in the commercial’s background represent the ups and downs of business, the beautiful green-pasture conveys their stability having surmounted most of the hurdles. The large landscape that seems to extend to infinity
depicts their wealth of experience in the business. Their business pride is
shown in the Honda cars shuttling on the Highways with no other car in view.
This also presents them as a gentle group that shuns unhealthy competition with
folks in the same business. The young man in cool corporate black suit, who, as
if being timed, breathlessly communicates the details of the fest event, portrays
the group he represents as committed, focused and business-engrossed group.
Their flexibility with payment plan options; their awesome prices and product
availability give support to their claim. The visual is clear, attractive, and
interesting. The background is well blended with colors, spacious, and clean
with soft music playing. It is easy to tell that they are well organized.
However, their arguments need to be strengthened. I truly admire their gentleness as a group
but it will still be appropriate that the commercial distinguishes its products from others by communicating to customers what features are there in the new Honda model that single it out from the rest and make it preferable to others. Some necessary information is also omitted in
the Audiovisual. Yes, it has an awesome payment of $109.00 per month, but the “awesome payment” needs a defining factor—months. It will make more sense when the number of months involved is known. It is an important piece of information that cannot be neglected.
Success of business lies in the consumer’s satisfaction. The commercial does not guarantee any kind of satisfaction, or at least, make mention of return policy in place in the case of dissatisfaction. This guarantee, most often influences customer’s decisions in making purchases especially ones that involve good sum of money. If this assurance is not given, it is most likely that many will not want play cards with their hard-earned money.
Straight-forwardness is another thing that builds trust in people. Conicelli could have from the first make clear the duration of the fest rather than the switch they make every month. Probably, as it happened with October, November to December event may turn into January to February event. Businesses wane customers’ trust when they say one thing and mean another. This commercial needs stick to what it says.

Despite these flaws, thecommercial serves a good purpose for the general public, especially the young ones who are just graduating from school that we may learn that success can still be achieved in our various areas of expertise without unhealthy competitions. Our comportment proves our worth. But I will want to chip in that enough details are important tools for right choices and therefore, I will appreciate better my awesome cake when I know the recipe. http://www.youtube.com/watch?v=fOo_eWrfJZs&feature=youtu.be