http://www.youtube.com/watch?v=60fKOexHNUg In the Gazelle commercial, it discusses how people can get money for their old phones. People send their old phones to Gazelle and get money for them. They can use this money to go towards buying the new iPhone. Society wants has caused this commercial to happen. Some of what the society wants are to look at attractive people, to have things be simple, to have things be done fast, to have newer things, to get free features, and to get money for their old things. Even though the commercial meets what society wants, the argument is not strong.
Due to what society wants, one of the effects is gazelle has decided to put an attractive women as their spokesperson to smile and be enthusiastic in their commercial. The second effect is gazelle states that it is simple multiple times throughout the commercial. Even though they say it is simple, they never really go into detail as to what makes it simple. The third effect is gazelle states that when people ship out their phones, people will get their money fast. The fourth effect is gazelle states that people can get the new iPhone with the money they get from their old phones. The fifth effect is gazelle offers free shipping. The final effect is gazelle provides this service because they know people want to get money for their old electronics. Some of the effects are successful, but the commercials argument lacked key information.
I think this commercial is unsuccessful. Even though gazelle takes into consideration what society wants, they don’t go into details about how to use their service. They say that it is simple but they don’t say what is simple about the process. They also don’t say how fast you are going to get your money. The commercial only relates to people that want to buy the new iPhone. Not everyone wants to buy the new iPhone. In the commercial they say that they will give you more money for your phone than you think, but they don’t give a price range of how much costumers could get for their phones.
I think you did a good job at axplaining your position on the commercial. Although, I had no idea what commercial you were talking about. I think you could have gone into more detail on the actual commercial.
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